About the Role
We are seeking a creative, proactive, and results-driven Branding Executive to strengthen our brand presence across digital platforms and support the company's marketing initiatives. The ideal candidate will be passionate about digital marketing, social media management, content creation, and brand promotion, with the ability to engage audiences and drive business growth.
- Assist the Marketing Manager in achieving departmental objectives and executing assigned tasks effectively.
- Plan, develop, and execute social media strategies to increase brand awareness, audience engagement, website traffic, and lead generation.
- Create, manage, and maintain social media content calendars across multiple platforms.
- Monitor social media channels, respond to online inquiries promptly, and foster positive customer engagement.
- Manage and update the company's website, ensuring all content remains accurate, relevant, and up-to-date.
- Develop and implement e-commerce marketing strategies to drive online sales performance and customer acquisition.
- Promote the company's proprietary design software (e.g., TilesGuru) and increase user adoption through marketing campaigns and content initiatives.
- Collaborate closely with Sales, Design, and other internal departments to ensure consistent brand messaging and integrated marketing efforts.
- Track, analyze, and report campaign performance metrics, providing recommendations for continuous improvement.
- Participate in live streaming sessions, promotional videos, product showcases, and marketing campaigns when required.
- Stay updated on industry trends, digital marketing best practices, and emerging social media platforms.